Friday, 6 November 2009

target age/gender n things.

Today im going to be talking about the target audience of the video were doing and ill also talk about shot lists, although i have a feeling that i may have already gone through that before. oh well.

Naturally we as a group are trying to attract the same audience as Enter Shikari do which tends to be teens age around 14-19 of either sex and have a taste for hardcore/trance/ravecore music. knowing this we then have to decide how to make our video attractive and appealing to that sort of market. now as it happens me josh n ahdum are between the ages of 14-19 and have a taste for hardcore/trance/ravecore music, so we knew what to do because we know what WE want!
we did a poll on the blog regarding what everyone thought our video should be like and how it should be done, and we listened. the song itself is very upbeat and fast past so the video had to do the same which means lots of quick cut editing and fast paced camera work, theses are all conventions of this genre of music, so thats all good. the thing is, the songs always come out before the videos, so the audience KNOWS the song, and the video wont exaclty juxtepose the video, it will conform and comply with the song e.g if the song is fast paced, then the video will be fast paced. what im trying to say is that if they like the song then the audience will like the video! iv now only just realised that im not ENTIRELY sure of all the shot that we want to involve in the video, so ill post this and then ill be back with a rehersed list of shots n stuff.
ciao x

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